HTML Ad Formats
Mean Girls Musical Movie
Bespoke 'On Wednesdays we wear pink!' creative design & build for Mean Girls the Musical- the Movie
Tools
Photoshop, After Effects, Celtra
Overview
/Challenge
We were tasked with designing and building a special On Wednesdays We Wear Pink creative for the Mean Girls musical movie. The brief called for a style that reflected the iconic Burn Book from the original film.
/Solution
We designed the animation to mimic the look of images being collaged into the Burn Book and animated the Daily Mail logo to appear as a handwritten entry on one of the pages. The ad was built using Celtra's Skin format.
